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GrooveFunnels Review:





2020 was an awful year, and the COVID19 Coronavirus pandemic has caused many to reflect on what they really want from their lives.

So I started looking at and comparing SaaS platforms for my own business. Learnworlds, Teachable, and then Podia. Then Thinkific and Kartra. Looking at YouTube and Vimeo, ClickFunnels, WordPress, and all the alternatives. But other than the basic features, they all have a subscription fee attached. 

I don't want that for my business! I won't lock myself into paying monthly fees to these providers. I needed alternatives.

Then I found GrooveFunnels (so much more than a funnel…) a Software Suite of different tools by Groove Digital. Boom!

I signed up for a free account because of the huge potential that the platform has. It can compete in many ways with all of the players I mentioned above.

It plans to be the market leader by 2023. Game-changer!

I go into more detail on each of the products below, but Groove is going places.

Even better - because free accounts now are free for life, there is no risk in signing up for a legacy Groove account now and only using it or migrating when you actually need a funnel, a course, an ecommerce store, a blog, a website, etc.

There's nothing to lose in getting in before they eventually move to a paid membership model which they inevitably will.

I also need to mention the affiliate marketing. You want to run a course or membership with Groove and then set up a structure of your own affiliates to sell it for you and earn commission? Groove can do that too.

Even if you have no intention of using any of the products and add-ons (which also include web-hosting, Chatbots, Kart/Checkouts, E-Mail management, blogging, a marketplace, support for Dropshipping and fulfillment services.) the affiliate commission structure Groove itself is proving valuable for many in the world of digital marketing platforms.

In addition, there is a fantastic support network via a private Facebook Group and with YouTube tutorials by the superb David Lemon. Plus a 'Digital Academy' with all the how-to information shown in simple to watch videos - so it's easy to start. 

So if you are hesitant, I get it. If you aren't sure it's "right for me", I understand. I've been there.

But I am so grateful to finally have clarity and to have taken this risk-free leap into an exciting future. 

Perhaps you aren't ready yet, that's ok. Being in Beta, Groove might not be either. So sign up for free now – then ditch Kartra, ClickFunnels, and all the others (and their recurring fees) when Groove is ready for what you need it to do.

Still have questions? There's an FAQ further down this page, or you can send me a message or leave a comment on the YouTube video review and I will get back to you.

No Monthly Costs

With GrooveFunnels there is no monthly fee to worry about. Get ahead of the game, get a legacy account, and benefit from this incredible suite of tools before they move to a paid monthly membership price plan. Those prices for Base, Silver, and Gold have already been published, and can be found a little further down this page.

Built For Business

2020 has shown that it's vital to have an online presence. Product, Service, Course, Membership, Online Teaching - whatever it is, you need to be visible to the global market. You can either do that with a simple site, or sell via eBay, Amazon, and Etsy - or you can get this incredible GrooveFunnels offer and future-proof your business.

All-in-One Solution

Mike Filsaime is the guru behind Kartra. Having made the decision to launch Groove, his team know about making things user-friendly. GrooveFunnels brings together all the different functions that you need into one place, with one password and one dashboard. And with so many additional features coming, it's only going to get better. Groove intends to be the market leader by 2023, so the time to get on board is now!


I also had lots of questions regarding the difference between the free account and the lifetime upgrade, so have recorded the following video to help you out:





GrooveFunnels is a suite of digital marketing tools, specifically designed to help you run your successful online business no matter what product or service you sell - or where you are selling from.

GrooveFunnels is your alternative to ClickFunnels, Kartra, BuilderAll, and Kajabi.

You might have a digital product such as an ebook, course, or a monthly membership. Alternatively it could be a service such as coaching or consulting - which is what I use it for.

If you already have a product to sell, and you’re looking for a streamlined way to manage everything inclusing sales in one place, then GrooveFunnels is a good fit for you.

The platform includes tools for creating sales funnels, building websites and landing pages, selling digital and physical products, building and marketing to an email list, and much more.

Keep in mind that GrooveFunnels is currently in beta, so many of the features are still in development at the time of this review.


GrooveSell is a best-in-class digital sales platform, helping you to promote and take payments for physical or digital products, subscriptions, and other services to your customers.

Yet GrooveSell's features are not limited to taking payments.

It’s an easy-to-use software for creating checkout pages that have a higher conversion rate and can dramatically increase your profits by creating up-sells, down-sells and bumps.

GrooveSell, part of GrooveDigital's GrooveFunnels product, is focused on creating the most powerful, the most affordable, and easiest to use software for eCommerce and digital marketers.

This is your alternative to SamCart.


GrooveMail is an email autoresponder that will do everything you’d expect an autoresponder to do - but will do so at a considerable cost advantage compared to many other alternatives available - and with a modern and sleek designed dashboard / user-interface.

GrooveMail is one of the core apps within the GrooveFunnels offering and will specifically allow sequence automation, broadcasting, behavioral targeting, text and voice SMS broadcasting, list importing and more. 

You’ll be able to create flamboyant newsletters, or simple 'plain text' HTML emails for sending to your contact lists, with premium deliverability rates, high inbox quotas, and great conversion potential.

You can use existing email templates that are tried and tested, or build your own without the need for extensive tech skills, in a simple drag and drop fashion..

This is your alternative to ActiveCampaign, MailChimp, and Kartra.


There are two HUGE aspects to GrooveAffiliate.

First of all, if somebody that you refer also refers somebody else to GrooveFunnels, the system automatically tags that person to you in a parent, child, grandchild relationship. Unlike other affiliate programs, that 2nd-tier relationship is automatically created and locked in for life.

So if you refer an influencer in your niche, and that person starts telling their network about this, you could earn hundreds or even thousands of dollars in affiliate commissions.

It's worth noting that lifetime upgrade platinum members earn double the commissions of the free account members - but even that means that FREE account holders can earn unlimited commissions without paying Groove a single cent, making it No Risk for those interested in affiliate marketing.

Secondly, you can also create and manage your own affiliate program for other products. That could be your own product or service, or someone else's. 

This is your alternative to TapAffiliate, but can also be leveraged with offerings like ClickBank. Why not combine the two?



GrooveMember makes building a members' area easy, and without the ongoing monthly fees that most software providers charge (from 99 to 250 USD or more per month!) on a recurring basis.

It's here that you will be able to host your courses, and the features are advanced enough for almost every need you could have. You can drip-feed content if you need to, and set up different levels of access. With apps like GrooveQuiz in develpment, you will also be able to integrate tests into your online courses, as well as embed videos from GrooveVideo, YouTube, or Vimeo.

This is your alternative to Kajabi.


Groovekart is a revolutionary eCommerce Platform with similarities to Shopify - but at a significant cost advantage.

So this really is your alternative to Shopify and Kartra.


GrooveVideo is your alternative to other video hosting services like Vimeo and Wistia. You can host your own videos directly in GrooveVideo (and hereby avoid showing Youtube’s related videos and ads).

With the ability to embed these into GrooveMemeber, you have all you need in one place.


GrooveWebinar is your alternative to EverWebinar, Streamyard, and WebinarJam.

Founder Mike Filsaime knows a LOT about Webinars, having been the founder of EverWebinar himself. So always looking to go one better in Groove you can be sure that it will beat the competition when it's ready to go live...


We are all really excited about GrooveBlog, which has been live since the end of January 2021. Your alternative to WordPress and many other similar providers, it's another incredibly valuable tool in the Groove CM family.

Lots of people in the Groove Facebook group are super excited about this release!


Chris Fong- Author

"Huge potential and will save you lots of money in the long run"

"You can’t deny the promise of GrooveFunnels. And the free plan and the lifetime offer are really compelling reasons to give GrooveFunnels a try"

"Forever free plan (no credit card required) means there's no reason not to try it out"

KayBee - Digital Marketing Expert

"Backed by a team of industry leaders"

"After using it for more than 6 months now, all we can say is you’re going to fall in love and be mind blown, knowing what kind of a beast marketing software suite GrooveFunnels is"

James Jernigan

- Using GrooveFunnels as a side hustle

"A free software that’s so intuitive you don’t even really need instructions..."

"David Lemon continuously blew my mind with simple solutions to problem after problem I had encountered with other software! Throughout the entire presentation, other attendees were asking questions so silly you’d think they had never even seen a website before, yet David just continued greeting them politely, by name, and thoroughly answering their questions.

That was it. No pitch. No offer. No product. No upsells. Just genuine help"



Follow the link on this page to go straight to the GrooveFunnels webpage or Click Me. You can also find details of what is included in the free and upgrade packages for full transparency.


Enter your email address and user details, and register. You will only need Credit Card details if you are signing up for the upgraded account.

You can also checkout the page HERE.


Congratulations! You are now a member of the community. Don't forget to join the GrooveDigital Facebook Group to ask any questions, and to keep up to date with the newest developments from Mike Filsaime and David Lemon. If you are a Free member and want to upgrade, you can do so HERE.


Are GrooveDigital and GrooveFunnels the same thing?

No. GrooveFunnels (now rebranded as Groove.CM) is a software application as described above, developed by the company Groove Digital.

What is included in the GrooveFunnels Free Account?

You get access to each individual Groove application with some limitations on features, scope, and capacity. 

What is the difference between GrooveKart, GrooveFunnels, and GroovePages?

GrooveKart is designed for e-commerce and shopping, GrooveFunnels is the entire range of the software application containing all these other apps, and GroovePages is specifically the app containing the webpage builder, hosting, and SSL. 

What are the pricing tiers?

Check out the future pricing tiers of basic, Silver, Gold, and Platinum above. However, when you join the beta program before this kicks in, GrooveFunnels (Groove.CM) costs a one-time $1,397 with various payment plans (installments) and no monthly subscription fees thereafter. 

Is GrooveFunnels Free?

Yes, it is completely free with limitations in scope and capacity, with the option to add additional features through their paid upgrades. The free account will be enough for some users. Affiliate commission rates are also higher on the upgraded account. Free accounts are free for life. 

How much is GrooveFunnels?

You can get the basic version for free. When they go fully live (out of Beta) there will be monthly fees in place - see above table.

Does GroovePages have a OTO?

For a limited time only, while GrooveFunnels is in beta, you can get the upgrade for $1,397. It is an amazing deal for anyone who wants to lock in all the future potential without monthly fees that the likes of Kartra and ClickFunnels charge. But it may not be suitable for large scale businesses right now, due to certain limitations in customization. 

What will the price of GrooveFunnels be if I wait?

It depends on the pricing tier you need and opt for. As with many providers there will be a slight reduction for those choosing an annual subscription. But that will be a Monthly or Annual recurring fee, so signing up for a free account now - and upgrading only if and when you need to - is the best option right now..

What else will I need after I purchase GrooveFunnels?

It depends on your business. You might need help with certain aspects, but in terms of SaaS the only thing Groove.CM will not create is a sales pipeline since the Groove team feel that PipeDrive is a ready-to-go resource for this. GrooveFunnels will therefore integrate with PipeDrive very early on in the development stage.

What are the GrooveFunnels Bonuses?

Those who sign up early and pay for the lifetime upgrade are being rewarded with certain bonuses added to the Platinum deal. This includes accounts with other external apps and software providers like Chatmatic (autoresponder), 22apps (app builder), and others in addition. It seems that the longer you wait, the fewer bonuses you receive. 

What's the difference between GroovePages and Clickfunnels

Except for the obvious cost benefits, your website will load much faster and therefore be more SEO friendly due to the software engine behind Groove.CM (and in turn GroovePages). Most landing page builders use a technology called Bootstrap, but even that has been in existence for a decade now and Groove is harnessing the latest available technologies for better results.

What is the difference between GrooveFunnels and Kartra?

Mike Filsaime was the Co-Founder of Kartra or others. So having seen what that can do, you can have confidence that Mike is going to build something bigger and better than Kartra. Their stated aim is to be the market leader by 2023 - so it's time to get in the game right now!

How will the hosting & publishing work on GroovePages?

You’ll get free hosting with USERNAME.GroovePages.com (on the free option) or Unlimited Custom Domains as well as FTP to your server on the paid option. You are also able to download your files and pages to create an offline backup should you need or wish to do so.

Websites built on GroovePages will load at speed given that they are loading in HTML. As GroovePages is hosted on Google’s cloud, this translates to even faster loading speeds.

How will my websites be rendered on GroovePages?

All pages will be rendered HTML when you publish them to 'go live'. There's no server or lag issues that you would find with many hosting competitors including Kartra.

Will I be able to import Funnels with GrooveFunnels?

The importing of pages that have been created outside of Groove is creating some issues, and there has been corruption in the early stages. So while you can import an existing page, you may also need to rebuild your existing site within Groove. This is simply one of the limitations at this stage.

When creating a page from scratch you will have the option of using a blank starting point, or using a template (or set of funnel or page templates) with drag and drop functionality. The free account is limited to 3 websites, but by going premium you will have unlimited pages. 

If you can prove that you own an external domain, GroovePages will be able to carry over the images and exact text from that site into Groove. If you can’t, GroovePages will replace that with placeholder stock images and text for you to edit and customise. You will be able to import hyperlinks, buttons, and colours. There are even 'countdown timers' and clocks if you would like to create a sense of urgency.

Will I be able to share funnels in GrooveFunnels?

Yes, via a link or an email address. It's similar to the process used to share a Google Document.

Will GrooveFunnels have split testing?

Yes, it is planned for this year...

Will GrooveFunnels have a blogging platform?

Yes. A complete blogging app has been released! Members of the Facebook Community Group were eagerly awaiting its' release so that they could get started.

What will GrooveFunnels integrate with?

Groove.CM will integrate with many many platforms, email providers, and others such as Funnelytics or Zapier. That said, The founders' vision is to make it so that no integrations are needed, with Groove.CM able to do everything itself where it makes sense to do so. I already mentioned PipeDrive above, as one notable exception. 

How many Custom Domains can I use with GrooveFunnels?

Unlimited custom domains for both GroovePages and GrooveSell, with the platinum account. It means you can add custom branding to your affiliate links, tracking links, affiliate signup pages, and checkout pages as necessary.

Are websites built on GroovePages SEO friendly?

Yes, thanks to a lightweight coding structure. Pages will support Open Graph images, site, and page SEO Title and Meta tag settings. You can also set your Image Alt tags, perfect DOM container structure, H1 through H5 tags and paragraph tags. All the SEO features you need to rank your pages on Google are included in the mechanics of Groove so that you can focus on creating high quality content. If the above sounds chinese to you - it's a good thing you don't have to worry about what is happening behind the scenes.

Does GrooveFunnels have FREE SSL?

Yes it does now. You will get SSL through your free Cloudflare account initially, but Groove is switching to their own hosting with SSL in early 2021 - it might even be up and running by now.... 

Who is The Team Behind GrooveDigital?

Mike Filsaime, John Cornetta, Matt Serralta, and Mattijs Naus

What is the Vision Of Groove Digitial?

They want to create the most powerful, easiest, and most affordable software platform for digital marketers, ecommerce and and entreprenuers. Wanting to be better than Kartra in almost every way possible, they firmly intend to be the market leader by 2023.

Will there be API, Zapier & IPN Notifications?

GrooveFunnels will integrate with all major email service providers like MailChimp, Aweber, InfusionSoft, ActiveCampaign, Campaign Monitor as well as popular webinar software like WebinarJam, EverWebinar, GotoWebinar and others.

They will also have Zapier, an open and reliable API, and an IPN (Instant Payment Notification) system for those who need it.

Will There Be White Labeling for GroovePages?

Unfortunately not on the free version. Those who upgrade to a paid model will be able to remove the 'made with GroovePages' disclaimer.

Can I Use GrooveFunnels If I’m An Agency?

Yes, it is built for everyone, in my case I'm just starting out, but there are people with established businesses making a success of Groove (even in Beta, and even with the free account).. 

Is GrooveFunnels Worth It?

In summary, you definitely should sign up for a free Groove.CM account to lock in that 'free for life' option while you can. That way, there's nothing to lose even if your new business never takes off, or if you decide to go with a competitor instead once it does. 

If you are serious about building an online business, you want to upgrade to the full Groove.CM suite of applications for the reduced one-time payment and get that legacy account in your name before it moves out of Beta (to the monthly paid option). With ClickFunnels and Kartra becoming dinosaurs soon enough, Groove will be in a position to become the stand-out, best in class, market leader that we all know it can and will be.

About Me

My name is Lewis, and I'm launching my own business in the wake of the 2020 COVID pandemic. These reviews and pages are my honest views and totally represent my values and ethics. You will only see me post and recommend products that I truly believe are of value, and that I hope will add value for you. If you click on the link and purchase a product or service via this page, I may receive an affiliate commission at no additional cost to you. My core business is based around language teaching, voice-over, editing / proof-reading, and consulting services. For more details on that, check out www.lewisdutton.com